From Scent Selection to Monthly Reorders: Supporting a DIY Perfume Store in Hawaii, USA
Client Background
Our client is a boutique perfume business based in Hawaii, USA, operating a physical retail store focused on DIY perfume experiences. Customers visiting the store can create their own personalized perfumes by blending different fragrance notes on-site. The store attracts both local residents and tourists, making scent quality, stability, and customer satisfaction critical to the business.
Inside the store, fragrance oils, blending tools, and finished perfume bottles are displayed openly, allowing customers to see, smell, and experience the products directly.
Initial Communication & Application Understanding
At the beginning of our communication, the client clearly explained their business model:
they needed high-quality perfume fragrance oils suitable for customer-facing DIY perfume workshops, with stable performance, pleasant diffusion, and broad market appeal.
Rather than rushing into pricing, we first focused on application analysis, confirming how the fragrance oils would be used, the expected scent strength, and the target customer group.
Market Preference Research & Scent Selection
Based on the client’s location and customer base, we assisted with market preference research, identifying popular scent directions favored by customers in Hawaii, including fresh, tropical, floral, and soft woody profiles.
According to this research, we recommended several suitable perfume fragrance oils and prepared samples for evaluation.
Sample Testing & Customer Feedback
Samples were tested directly in the client’s store environment. Customers participating in DIY perfume sessions provided feedback on scent appeal, longevity, and blending performance.
The response was very positive. Several fragrance oils quickly became customer favorites, receiving consistent compliments and repeat usage.
Order Confirmation & Long-Term Cooperation
After successful sample testing, the client placed an initial bulk order and gradually expanded purchasing volume. Today, the client reorders approximately 50 kg of perfume fragrance oil every month, with an annual purchase volume of around 600 kg.
Our fragrance oils have become a core part of their DIY perfume experience, helping the store maintain strong customer satisfaction and repeat visits.
Result
This cooperation demonstrates how professional communication, market-driven scent selection, and sample-based decision-making can build a stable, long-term fragrance supply relationship. Our products are now widely loved by customers and continue to support the client’s business growth month after month.